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Marketing Strategy Plan

This Project intents to demonstrate the best Marketing strategy which will help the Belgian brand MOOD!T to gain brand awareness. MOOD!T specialises in home textiles such as duvet covers, fitted sheets, towels and bathmats. This Makreting Plan represents:


  • Introduction & MOOD!T's goal

  • Marketing Survey and Buyer Persona

  • Competitors Analysis

  • Thorough Customer Journey Plan

  • Marketing Campaign Execution

  • Financial Calculations


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